Watch this enlightening conversation with Elias Puurunen, the founder of Tractus Events, as we take a dive into the transformative shifts in the world of nonprofit events and conferences. Hailing from Ontario, Canada, Elias brings a wealth of insights that challenge the traditional approaches and invigorate a new era of event planning.
In a world that’s rapidly changing, Elias emphasizes the importance of rethinking the ways nonprofits engage their communities. Traditional yearly events might no longer suffice, as he encourages organizations to adopt a dynamic event portfolio strategy. Gone are the days of one-size-fits-all events; instead, Elias envisions a diverse mix of in-person, virtual, and hybrid experiences that cater to various needs and engage participants throughout the year.
With his deep expertise, Elias shines a light on the realities of event production. He unveils the complexities and costs of hybrid events, where the convergence of in-person and virtual components demands meticulous planning and resource allocation. He draws attention to the challenges posed by ever-evolving technology, shifting trends, and the need for meticulous budgeting.
Elias advocates for a fresh perspective on community engagement, suggesting platforms like Discord as alternatives to foster year-round connections. He urges nonprofits to harness the power of virtual events as testing grounds for new ideas, content delivery, and even revenue generation, citing success stories that highlight the immense potential of online gatherings. Don’t miss out on this thought-provoking discussion that promises to reshape your approach to nonprofit events and conferences